MEMBER SIGN IN
Don't have an account? Click Here
Black Friday Store
Pac-10 Conference Unveils New Pac-12 Logo Through Music Video
Release: March 16, 2011
By: CUBuffs.com
Related Links

 

With a little music, a collection of energetic students and colorful cards, the Pac-10 has become 12. 

The Pac-10 Conference, in preparation for the 2011-12 academic year when the University of Colorado and University of Utah officially become members, has unveiled its new Pac-12 mark through a music video featuring dozens of students performing a card routine that has been released on YouTube:

http://www.youtube.com/pac10conference

The Pac-12 students showcase the new Pac-12 logo with a card performance that might otherwise be seen in the student section during a college football game. A group of more than 20 animated students wearing sports uniforms from all of the member institutions, show off their personalities and dance their way to the logo unveiling.

"With so many of our fans active on social media outlets like YouTube, Facebook and Twitter, we wanted to create something that could easily be shared and we felt this would be a fun and natural way for us to launch the new Pac-12 mark," Chief Marketing Officer Danette Leighton said. "We wanted to do something creative that allowed some of our student-athletes and fans to give the new logo life. We also wanted to reflect the enthusiasm that all of our institutions have for the Pac-12 becoming a reality this summer."

Colorado and Utah were accepted as new members of the Pac-10 last June and will officially make the Conference the Pac-12 on July 1, 2011. 

Colorado Buffaloes Athletics
advertisement
BUFFSTV
ATH
10/31/2014
Hall of Fame: Linn Long
ATH
10/30/2014
Colorado Buffaloes Pumpkin
ATH
10/22/2014
Rick George Construction Update
ATH
09/01/2014
Colorado Sports Report Update
CONNECT WITH THE BUFFS
CONNECT WITH THE BUFFS
BUFFS SPOTLIGHT
Folsom Field Construction Cam: Live views from the construction site.
CU Athletic Hall of Fame Profile: Ski Coach Bob Beattie
CU Athletic Hall of Fame Profile: Track & Field Hurdler Yvonne Scott
Pac-12 Networks Derek McCartney feature.
CU Video's "Seasons" winner of a 2014 Heartland Emmy Award.
Plati-'Tudes: Associate AD David Plati returns with his unique look at all things CU.
Colorado introduces its strategic plan for Athletics.
Buffs unveil more information on new facilities at the spring game.
Denver-based Mortensen Construction & Populous are the design/build team for CU's Athletic Complex...
Learn more about CU's Sustainable Excellence Initiative
Classic CU